Cart-Level Volume Discounts Step-by-step Guide

Create a volume discount

Cart Subtotal Discount

To create a cart subtotal Volume Discount open Wholesale Gorilla and click the Volume Discounts tab on the homepage.

  1. Click “Enable” to open the volume discount editor

  2. Scroll down to the section labeled “Cart Subtotal Discounts.” Here you will find a list of active volume discounts for your store. Click “Add new discount.”

  3. In the input “If cart subtotal is above…” enter the minimum value of the cart subtotal that will trigger the additional discount. In the input “take an additional…” enter the % off the customer will receive on their order once they cross this minimum cart value.

  4. If you would like to add an additional cart discount click “Add new discount.” Click “Save when you are done.

Setting multiple discounts (tiers)

You can set multiple volume discounts for your store. Each time a wholesale customer crosses the minimum cart subtotal for a discount rule, all other volume discount rules are ignored.

A cart can only have one volume discount rule applied at a time, and the volume discounts do not add together.

For example if you have the following volume discount rules…


A customer with a cart subtotal of $75 would get 15% off - not 10% off and then another 15% off.


To edit a Cart Subtotal Rule enter the new values into the inputs for that particular rule and click Save. To delete a rule click the trashcan icon to the right of the rule.

What the customer sees

Once you have set a volume discount wholesale customers will see some extra messages in their cart.

Upsell messages

If a cart subtotal is below the minimum threshold to trigger a volume discount they will see a banner prompting them to add more to their cart to trigger the next volume discount.


The customer will also see a message above the checkout button telling them how much more they need to spend to trigger the next volume discount.


Success banner

When a wholesale customer has triggered a volume discount they will see a message at the top of the cart page letting them know they received an additional discount. If there is another discount available that they haven’t qualified for yet, there will also be an upsell message prompting them to meet the threshold for further savings.


The customer will also see an updated subtotal with their discount applied.



Cart Messages

This section allows you to customize the copy in the upsell and success messages displayed on the cart page.

If you choose to enter a custom message, you can use the variable {{$}} as a placeholder for the dollar value required to unlock the next subtotal discount.  The variable {{%}} indicates the additional percent off the customer will receive. The Preview section will automatically update as you type so you can see an example of what the messages might look like live.

For example if you enter, “Spend just {{$}} to receive an additional {{%}} off of your order.” as the Custom Upsell Message -


And you have a Cart Subtotal Discount of:


This would display  “Spend just $500 to receive an additional 5% off of your order.” in the customer’s cart.


Tip: To reset a custom message to its original message, click the arrows on the right of the input.



Can I set volume discounts based on specific product or collection quantities?

Yes! We now offer a Product Level Volume Discount setting, exclusively for our Pro Subscribers; here's a guide explaining this feature in full:

Can I offer volume discounts to retail customers?

At this time volume discounts can only be applied to wholesale orders.

Will the volume discounts apply to manual wholesale orders?
For now, all volume discounts will be calculated on the front end cart page; therefore, they will not apply to any manual orders.

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