Our app now includes a robust Analytics dashboard designed to provide comprehensive insights into your wholesale business activities. The feature comprises two main sections: the Analytics Snapshot and the detailed Analytics Page.
Analytics Snapshot
Available to all subscription tiers—Essential, Advanced, and Premium—the Analytics Snapshot provides a quick overview of your all-time wholesale orders and is available on the app's home page. Key metrics include:
- Total Sales: The cumulative sales value of all your wholesale orders.
- Order Count: The total number of wholesale orders placed.
- Average Order Value: The average value of each wholesale order.
Analytics Page
For Advanced and Premium subscription members, the Analytics Page offers an in-depth analysis of your wholesale orders and customer activity. From the Analytics snapshot on the homepage, select go to analytics.
Wholesale Orders Analysis
On the analytics page, you'll find a table displaying your wholesale orders. You can determine the range by changing it from Last 30 days to any range you prefer, along with selecting to group orders by day, week, etc.
- Customizable Date Ranges: By default, view daily sales over the last 30 days. Customize the date range to suit your needs.
- Adjustable Metrics Rate: Choose how often the data is updated—daily, weekly, or monthly.
Customers Snapshot
The Customers Snapshot provides essential insights into your customer base:
- Total Customers: The number of accounts associated with wholesale discounts through their tags. Clicking "view" directs you to the Shopify Customers page, filtered to show all wholesale accounts.
- New Customers: The number of new customer accounts in the last 30 days. Clicking "view" directs you to the Shopify Customers page, filtered to show all new wholesale accounts.
- Prospects: Wholesale customers who haven't placed an order in 6 months. Clicking "view" directs you to the Shopify Customers page, filtered to show all wholesale customers without orders in the past 6 months.
This section highlights your leading accounts, displaying:
- Customer name
- Tags associated with the account
- Date of the last order
- Number of orders placed
- Total amount spent
Clicking "view" directs you to the Shopify Customers page, filtered to show all wholesale accounts, sorted by total sales in descending order.
Refreshing data
To ensure your analytics are up-to-date, simply click "Refresh" in the top right corner of the Analytics Page.